Nudges are an effective way to use psychological insight in the design of policies that might generate greater welfare - Daniel Kahneman

Public Policy

In order to ensure policy outcomes, public institutions often rely on traditional levers of behavior change – legislation, sanction, taxation, etc. However, these levers alone cannot tackle those policy problems which require sustained changes in social norms and citizen behavior. Therefore, we partner with public agencies to deliver behaviorally informed policies and programs in wide range of policy areas, such as safety, health, environment, justice, consumer protection, education, transportation and others.