BISC Partners experts Tinatin Stambolishvili and Ketevan Gomelauri delivered a one-day master class for students of the Caucasus Apolitical Academy. The participants were introduced to the methodology of behavioral insight and its application in the formation and implementation of public policy.
Over the past decade, governments in many countries have successfully used behavioral insights for more effective and sustainable change in public policy, would that be healthcare management, social or environmental issues, and etc.
The masterclass discussed the four stages of the methodology: the research of behavioral drivers, intervention development techniques, testing and scaling capabilities and cases of behavioral experiments conducted by different countries. In addition, the experiment conducted in the field of agriculture in Georgia and its results aimed at changing the behavior of farmers was presented.
Ketevan Gomelauri, Behavioral Science Lead, BISC Partners: “Applied Behavioral Science is slowly gaining ground in Georgia and it is extremely important for us to provide more information and knowledge in this area. Behavioral science has a particularly effective result in public policy – the methodology in the process of social change facilitates the development of human-centered approaches to nudge people to a better and healthier life. We are glad that we had an opportunity to share our expertise with students of Apolitical Academy.”
Tinatin Stambolishvili, Integrated Communications Lead, BISC Partners: “We are honored to start collaboration with the first apolitical academy in the Caucasus, which teaches innovative and modern approaches to public servants. We are confident that bringing behavioral science into the curriculum will be extremely helpful and informative for participants. ”
